While you can’t stop it from gathering at least some data if you agree to the terms, there is a simple way you can prevent Sonos from getting even more of your personal information while staying up to date and fully functional.
This data includes your email address, location, language preference, Product serial number, IP address, and Sonos account login information (as described above).
This data includes things like product type, controller device type, operating system of controller, software version information, content source (audio line in), signal input (for example, whether your TV outputs a specific audio signal such as Dolby to your Sonos system), information about wifi antennas, audio settings (such as equalization or stereo pair), Product orientation, room names you have assigned to your Sonos Product, whether your product has been tuned using Sonos Trueplay technology, and error information.
Sonos is also trying to collect performance and activity information shown below, otherwise known as Additional Usage Data:
This includes things like temperature of your Product, Wi-Fi information such as signal strength, what music services you have connected to your Sonos system (including, for some services, your login username – but not password – for such service), information about how often you use the Sonos app versus another control mechanism, flow of interactions within the Sonos app, how often you use the physical controls on the unit, and location data when the Sonos app is in use, and duration of Sonos Product use.
This includes duration of music service use, Product or room grouping information; command information such as play, pause, change volume, or skip tracks; information about track, playlist, or station container data; and Sonos playlist or Sonos favorites information; each correlated to individual Sonos Products.
For now, as long as you don’t enable voice assistant support, you can opt out of sharing the aforementioned Additional Usage Data with Sonos by adjusting some settings in your apps.
Sonos for iOS or Android:
Sonos for Mac:
Sonos for PC:
If you’re concerned about the data Sonos may have already collected, you can edit or delete it by accessing your Sonos account online or going through the Sonos app, though deleting personal data could render your Sonos device useless. You can also shoot Sonos an email and ask them to delete your personal data, if you’re into that.
Sonos says it doesn’t plan to sell the data, and that it never has in the past. The issue of mandatory data collection and updating privacy policies is a thorny one, however. As a Sonos owner, if you agreed to one contract and were told to sign yet another, more invasive one to keep your speakers working, you’d probably be a little perturbed.
Privacy experts aren’t thrilled either, and see increasingly invasive contracts as unfair to consumers.
Correction: An earlier version of this article stated Sonos sold voice-enabled products. The statement has been edited for clarity.